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Why would ''anyone'' want to be thought of as “[[best in class]]”, other than a prize ''[[shi-tzu]]''? | Why would ''anyone'' want to be thought of as “[[best in class]]”, other than a prize ''[[shi-tzu]]''? | ||
So for one thing, to describe, say, your own [[IT strategy|IT platform]] as “best in class” is to | So for one thing, to describe, say, your own [[IT strategy|IT platform]] as “best in class” is to associate it with an [[Awards|award]]-winning canine, and that may be a fur-ball away from an uncomfortable truth. It ''is'' a dog, and pinning a plastic bauble on its collar from the local [[dog-and-pony show]] won’t change the overwhelming force of honest opinion held by the poor, tired, huddled masses who must [[work-around|work around]] it every day just to put food upon the family table. | ||
For another, it will salt those of us who remember our school days, and were not [[best in class]]. By any reckoning, that's twenty-four in twenty-five of us. For we of that unfeted majority, “[[best in class]]” meant the dyspraxic lad whose head we routinely stuck down the lavatory, who had pencils jammed up his nose and his [[lunch money]] stolen. That fellow might have left school a dux, but he was a broken figure: pale, wan and with the sparks of bitter resentment kindling a small fire deep in the pits of his sunken eyes. | For another, it will salt those of us who remember our school days, and were ''not'' [[best in class]]. By any reckoning, that's twenty-four in twenty-five of us. For we of that unfeted majority, “[[best in class]]” meant the dyspraxic lad whose head we routinely stuck down the lavatory, who had pencils jammed up his nose and his [[lunch money]] stolen. That fellow might have left school a dux, but he was a broken figure: pale, wan and with the sparks of bitter resentment kindling a small fire deep in the pits of his sunken eyes. | ||
No-one knows for sure what became of him, but there’s certain to be a guy with the same name in every [[Management consultant|management consulting]] outfit. | No-one knows for sure what became of him, but there’s certain to be a guy with the same name in every [[Management consultant|management consulting]] outfit. |