Drive: The Surprising Truth About What Motivates Us: Difference between revisions

}}Despite the burgeoning suspicion of popular psych books that are subtitled “''The Surprising ~ ''”,<ref>For example, since you ask, {{br|Drive: The Surprising Truth About What Motivates Us}}, {{br|Alchemy: The Surprising Power of Ideas that Don't Make Sense}}, {{br|The Dorito Effect: The Surprising New Truth About Food and Flavor}}, {{br|The Surprising Science of Meetings}}, to name but four.</ref> and despite the truth about what motivates us ''not'' being that surprising — I mean, who ''doesn’t'' want “autonomy, mastery, and purpose” in love, life and vocation? — {{author|Daniel Pink}}’s {{br|Drive: The Surprising Truth About What Motivates Us}} is a timely and rewarding book — especially now, in this mad COVID inflexion point, where the world is up-ended, research programmes are in crisis, all bets are off and — who knows? — perhaps this time it might really be different<ref>It won’t be.</ref> and we might finally be moving to some new sunlit upland [[paradigm]] of enlightened employment.

The [[JC]] likes to keep his glass half-full as you know, readers, but he is a perma-bear about human nature when articulated through the prism of [[investment banking]] all the same. It will take more than the [[Gluckstein candle problem]] and the total [[falsification]] of the commuter ethos to change things, but we can only hope, and Mr Pink’s book can be our narrative as we do.