Shareholder: Difference between revisions

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This view seems so modern, compassionate and intuitively right — so ''fit for [[Twitter]]'' — that it is hard to understand how anyone can have thought otherwise. Yet think otherwise they did — consistently, at times, exclusively — from the publication of Smith’s ''Theory of Moral Sentiments'' onward, through the centuries, through the titans of American commerce, the Chicago School, down until the collective failure of nerve we see before us today.  
This view seems so modern, compassionate and intuitively right — so ''fit for [[Twitter]]'' — that it is hard to understand how anyone can have thought otherwise. Yet think otherwise they did — consistently, at times, exclusively — from the publication of Smith’s ''Theory of Moral Sentiments'' onward, through the centuries, through the titans of American commerce, the Chicago School, down until the collective failure of nerve we see before us today.  


In a striking, sudden reversal, [[environmental, social, and corporate governance]] is the constant refrain. Even old boomer gammons like the business roundtable<ref>https://www.businessroundtable.org/business-roundtable-redefines-the-purpose-of-a-corporation-to-promote-an-economy-that-serves-all-americans</ref> has redefined the purpose of a corporation away from the outright pursuit of profit to instead promote “an economy that serves all Americans”.
It is a striking reversal, all the same. Suddenly, [[environmental, social, and corporate governance]] is the constant refrain. Even that trade union for boomer gammons, the business roundtable<ref>https://www.businessroundtable.org/business-roundtable-redefines-the-purpose-of-a-corporation-to-promote-an-economy-that-serves-all-americans</ref> is joining in. Last year it redefined the purpose of a corporation away from the outright pursuit of profit to instead promote “an economy that serves all Americans”.


You might not be surprised to find your correspondent taking a contrarian view. This not an “a[[woke]]ning” so much as ''a kind of national concussion occasioned by a stout blow on the head''. For stakeholder capitalism is to ''codify'' the [[agency problem]]; to beautifully diffuse accountability for anything the corporation does.
===A blow on the head===
We find ourselves taking a contrarian view.  


Shareholders, as a class, are, in theory, infinitely [[diverse]] in every conceivable dimension ''bar one''. They don’t have to know each other, like each other or care less about each other. They can be young or old, rich or poor, left or right, tall or short, male or female, gay or straight, black or white or, in each case, any gradation in between. In all other walks of life, bar this one, their respective interests, aspirations and expectations might jar, clatter and undermine each other. If you put them in a room to discuss any topic ''but'' their shareholding, you might not be surprised if a fight broke out.
This not an “a[[woke]]ning” so much as ''a kind of national concussion occasioned by a stout blow on the head''. For stakeholder capitalism ''codifies'' the [[agency problem]]. It beautifully diffuses the executive’s accountability for anything the corporation does, puts it beyond the reproach of its shareholders.
=== About those shareholders===
Shareholders, as a class, are infinitely [[diverse]] in every conceivable dimension ''bar one''.  
 
They don’t have to know each other, like each other or care less about each other. They can be young or old, rich or poor, left or right, tall or short, male or female, gay or straight, black or white or, in each case, any gradation in between.  


The class of a company’s shareholders need have — no, no: ''will'' have — nothing whatever in common ''beyond their shareholding''.
The class of a company’s shareholders need have — no, no: ''will'' have — nothing whatever in common ''beyond their shareholding''.


But on that one subject, they are utterly, magically aligned: “whatever else I care about in my life, members of the board, know this. ''I expect you to maximise my return''.”
In all other walks of life, their respective interests, aspirations and priorities might jar, clatter and conflict. If you put them in a room to discuss any topic ''but'' their shareholding, you should not be surprised if a fight breaks out.
 
But on that one subject, they are utterly, magically, necessarily aligned: “whatever else I care about in my life, members of the board, know this. ''I expect you to maximise my return''.”
===A standard measure of return===
And nor is there dispute about what counts as return, or how you measure it.


And nor is there dispute about what counts as return, or how you measure it. Long ago, our forebears<ref>No, not enlightened, white, male, colonial oppressors: ancient Babylonians.</ref> figured out how to distil pure, abstract, immaterial [[value]] from the relativising commodities or perishable [[substrate]]s in which it is usually embedded:<ref>Granted, it is imperfect: until recently much cash did have a substrate (paper send coins), and its value is still coloured by the credit consensus of its issuing bank, which can control its supply and demand, but the substrate issues are largely resolved, and consensus in the bona fides of the [[Federal Reserve]], [[ECB]] and [[Bank of England]] has proven a lot more robust then that of crypto currencies. Don’t @ me, [[bitcoin]] maximalists.</ref> [[cash]].
Long ago, our forebears<ref>No, not enlightened, white, male, cis-gendered, colonial oppressors: ancient Babylonians.</ref> figured out how to distil pure, abstract, immaterial ''[[value]]'' from the relativising commodities or perishable [[substrate]]s in which it is usually embedded:<ref>Granted, it is imperfect: until recently much cash did have a substrate (paper send coins), and its value is still coloured by the credit consensus of its issuing bank, which can control its supply and demand, but the substrate issues are largely resolved, and consensus in the bona fides of the [[Federal Reserve]], [[ECB]] and [[Bank of England]] has proven a lot more robust then that of crypto currencies. Don’t @ me, [[bitcoin]] maximalists.</ref> [[cash]].


In discharging that sacred quest, a corporation’s agents could not have clearer instructions. Should return not pass muster, there are no excuses. There is no dog who can eat a chief executive’s homework, no looking on the bright side because employee engagement numbers are up, of the company had a popular float in the annual May Day parade. If the annual return disappoints, you get shot.
In discharging their sacred quest, a corporation’s agents could not have clearer instructions. Should return, valued in folding green stuff, not pass muster, there are no excuses. There is no dog who can eat a chief executive’s homework, no looking on the bright side because employee engagement numbers are up, no defence that the company had a popular float in the annual May Day parade. If the annual return disappoints, you get shot.
=====[[Stakeholder capitalism]] means never having to say you’re sorry=====
=====[[Stakeholder capitalism]] means never having to say you’re sorry=====
All that clarity of purpose evaporates the moment you expand your list of stakeholders beyond that single class. Now a failure to generate a return can be blamed on your success in reducing the number of smokers in the accounts department, or your community outreach team spent all your excess cash on beautifying a local park, or you chose a buildings manager who was twice the going rate but had a better anti-modern slavery policy.
All that clarity of purpose evaporates the moment you expand your list of stakeholders, and corporate objectives, beyond that single monetary goal.
 
You have multiple goals, multiple stakeholders, and their interests — which are utterly indeterminate, by the way — profoundly conflict. How do you arbitrate between the interests of creditors and the local community? Between the environment and customers? His do you even know what the customer’s interests — beyond access to as much of your soda pop as it can get, as cheap as it can buy it — are?<ref>There is a hand-wavy argument that executives should have in mind the “best interests of the community” and not anyone’s selfish needs and wants. This is so preposterous as to be quite unneeding of rebuttal, but for what it’s worth it is hard to see how a moral agenda determined by the executive agent class — mainly white, aging, cis-gendered, post colonial men — improves on none at all.</ref>
 
Which goal has priority? Now a failure to generate a decent cash return can be blamed on — well, ''anything'' — your success in reducing the number of smokers in the accounts department, or your community outreach team spent all your excess cash on beautifying a local park, or you chose a buildings manager who was twice the going rate but had a better anti-modern slavery policy.


[[Stakeholder capitalism]] means the executive has an excuse. Always. For everything.
[[Stakeholder capitalism]] means the executive has an excuse. Always. For everything.