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{{quote|“...Though the sole end which they propose from the labours of all the thousands whom they employ, be the gratification of their own vain and insatiable desires, they divide with the poor the produce of all their improvements...They are led by an invisible hand to make nearly the same distribution of the necessaries of life, which would have been made, had the earth been divided into equal portions among all its inhabitants, and thus without intending it, without knowing it, advance the interest of the society, and afford means to the multiplication of the species”}}  
{{quote|“...Though the sole end which they propose from the labours of all the thousands whom they employ, be the gratification of their own vain and insatiable desires, they divide with the poor the produce of all their improvements...They are led by an invisible hand to make nearly the same distribution of the necessaries of life, which would have been made, had the earth been divided into equal portions among all its inhabitants, and thus without intending it, without knowing it, advance the interest of the society, and afford means to the multiplication of the species”}}  


This is, by the way, a ''breathtaking'' insight; no less [[Darwin’s Dangerous Idea|dangerous]] or revolutionary as [[Charles Darwin]]’s: from collected unfettered, venal, selfish actions [[emerges]] optimal community welfare.
This is, by the way, a ''breathtaking'' insight; no less [[Darwin’s Dangerous Idea|dangerous]] or revolutionary than [[Charles Darwin]]’s: from collected unfettered, venal, selfish actions [[emerges]] optimal community welfare.


The modern corporation is an embodiment of exactly that idea. ''Everything is predicated upon the enrichment of shareholders.''
The modern corporation is an embodiment of exactly that idea. ''Everything is predicated upon the enrichment of shareholders.''


Performance measurement was simple: the shareholders’ collective interest propelled and motivated the machine in all its manifold intricacy.  
Performance measurement is simple: the shareholders’ collective interest propels and motivates the machine in all its manifold intricacy.  
Every impulse, ever decision, every project, every transaction could be gauged and evaluated against a single dimension: is this in the shareholders’ best financial interest?  
Every impulse, every decision, every project, every transaction is gauged and evaluated against a single yardstick: ''is this in the shareholders’ best financial interest?''


That interest could be measured in a single dimension: cash profit. Nothing else mattered, and this even put a gate on the extent to which the company’s directors, officers, servants and agents could let their [[agency problem|conflicting personal interests]] colour their pursuit of this noble, singular goal. You cannot hide from after-tax profit.
That interest, in turn, can also be measured in a single dimension: ''profit''. Nothing else matters. This puts a tidy gate the agency problem, which otherwise afflicts the company’s directors, officers, servants and agents: it is really hard to hide from after-tax profit.
===Enter [[stakeholder capitalism]]===
But we live in a post-millennial world. Given this founding ethos, it is hard to deny that [[corporation]]s are venal, selfish things, riven with [[unconscious bias|biases]], discrimination and an abject want of care for unseen victims.  


But we live in a post-millennial world. [[Corporation]]s are venal, selfish things, riven with [[unconscious bias|bias]], discrimination; they are a product of the West’s colonial history of oppression and wanton marginalisation. [[Adam Smith]], though a vigorous opponent of slavery, back in 1763, is in danger of being cancelled.<ref>https://www.nationalreview.com/2021/03/cancel-culture-stalks-adam-smith-an-ardent-foe-of-slavery/</ref>
Selfishness as a deliberate strategy is intolerable. We are redrawing the world: let us redraw our corporate aspirations too. Gordon Gecko is out. Arif Naqvi is in.<ref>“Can you see what it is yet?”</ref>


[[Shareholder capitalism]], is being rapidly displaced by “[[stakeholder capitalism]]”. This asks corporations to orient themselves not just toward their shareholders, but to act in the best interests of ''all'' their “stakeholders”, being groups who are impacted by the corporation’s operation: its customers, creditors, suppliers, employees, the surrounding community, the environment, the distantly marginalised who suffer invisibly under the awful externalities of the company’s industry ''and'' — last but not least! — its shareholders.  
Thus, [[shareholder capitalism]], is being rapidly displaced by “[[stakeholder capitalism]]”. This asks corporations to orient themselves not just toward their shareholders, but to consider the interests of ''all'' their “stakeholders”, being groups who are impacted by the corporation’s operation: its customers, creditors, suppliers, employees, the surrounding community, the environment, the distantly marginalised who suffer invisibly under the awful externalities of the company’s industry ''and'' — last but not least! — its shareholders.  


A corporation is bound to increase long-term value for all, and must not maximise shareholder profits at the expense of the interests of other stakeholders.
Under this new, enlightened purpose a corporation is duty-bound to increase long-term value for all, and must not maximise shareholder profits at the expense of the interests of other stakeholders.


This view seems so modern, compassionate and intuitively right — so ''fit for [[Twitter]]'' — that it is hard to understand how anyone can have thought otherwise. Yet think otherwise they did — consistently, at times, exclusively — from the publication of Smith’s ''Theory of Moral Sentiments'' onward, through the centuries, through the titans of American commerce, the Chicago School, down until the collective failure of nerve we see before us today. [[Environmental, social, and corporate governance]] is the constant refrain; the business roundtable<ref>https://www.businessroundtable.org/business-roundtable-redefines-the-purpose-of-a-corporation-to-promote-an-economy-that-serves-all-americans</ref> has redefined the purpose of a corporation away from the outright pursuit of profit to instead promote “an economy that serves all Americans”.
This view seems so modern, compassionate and intuitively right — so ''fit for [[Twitter]]'' — that it is hard to understand how anyone can have thought otherwise. Yet think otherwise they did — consistently, at times, exclusively — from the publication of Smith’s ''Theory of Moral Sentiments'' onward, through the centuries, through the titans of American commerce, the Chicago School, down until the collective failure of nerve we see before us today.  
 
In a striking, sudden reversal, [[environmental, social, and corporate governance]] is the constant refrain. Even old boomer gammons like the business roundtable<ref>https://www.businessroundtable.org/business-roundtable-redefines-the-purpose-of-a-corporation-to-promote-an-economy-that-serves-all-americans</ref> has redefined the purpose of a corporation away from the outright pursuit of profit to instead promote “an economy that serves all Americans”.


You might not be surprised to find your correspondent taking a contrarian view. This not an “a[[woke]]ning” so much as ''a kind of national concussion occasioned by a stout blow on the head''. For stakeholder capitalism is to ''codify'' the [[agency problem]]; to beautifully diffuse accountability for anything the corporation does.
You might not be surprised to find your correspondent taking a contrarian view. This not an “a[[woke]]ning” so much as ''a kind of national concussion occasioned by a stout blow on the head''. For stakeholder capitalism is to ''codify'' the [[agency problem]]; to beautifully diffuse accountability for anything the corporation does.

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