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{{Def|proactive|||}} | {{Def|proactive|/prəʊˈæktɪv/|adj|}}A word that has been fashionable in [[middle management]] circles for 15 or 20 years now, and appears to mean, more or less, “active” yet something more than just “reactive”. | ||
In any case, in the management argot it has acquired something of a universal virtue — we must ''all'' be proactive to ''all'' people ''all'' of the time — notwithstanding that it is just as “proactive” to start bar fights, break and enter or commit wire fraud as it is to initiate engagement with [[Stakeholder|stakeholders]] and [[drive]] [[customer success]] outcomes. | |||
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*[[Hindsight]] |