Client communication: Difference between revisions

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{{fontcolour|grey|... In accordance with the above-mentioned bill, any application for the reversal of overpaid tax, via presentation of a fund status certificate with retroactive validity, will no longer be possible via the Bank. Instead, the reclaim must be addressed directly to the Federal Central Tax Office (Bundeszentralamt für Steuern; BZSt). Consequently, as of 1 July 2021 customers providing a fund status certificate for a foreign investment fund after the payment date of the taxable income event cannot be refunded. Full tax must be withheld. The Bank will in turn issue a tax voucher upon customer request.
The original fund status certificate needs to be in place at the Bank before the taxable income event is due to be paid. To avoid delay of certificate recording, customers are reminded to '''send the fund status certificates to the Bank'''.
The original fund status certificate needs to be in place at the Bank before the taxable income event is due to be paid.}} To avoid delay of certificate recording, customers are reminded to send the fund status certificates to the Bank.
| style="width: 50%" | From 1 July, you must provide us with newly issued WHT certificates before the dividend record date.  
| style="width: 50%" | From 1 July, to receive the 85% passthrough rate for a dividend, you must provide us with newly issued WHT certificates before the dividend record date. If you do not, you must file your WHT reclaim directly with the German tax authority. |}
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=== State consequences===
Be clear what will happen if the client doesn’t reply. Don’t be judgmental; just matter of fact.
 
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! Don’t say !! Do say
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| style="width: 50%" |In accordance with the above-mentioned bill, any application for the reversal of overpaid tax, via presentation of a fund status certificate with retroactive validity, will no longer be possible via the Bank. Instead, the reclaim must be addressed directly to the Federal Central Tax Office (Bundeszentralamt für Steuern; BZSt). Consequently, as of 1 July 2021 customers providing a fund status certificate for a foreign investment fund after the payment date of the taxable income event cannot be refunded. Full tax must be withheld. The Bank will in turn issue a tax voucher upon customer request.
| style="width: 50%" | If you do not, you must file your WHT reclaim directly with the German tax authority.  
|}
===Be persuasive===
===Be persuasive===
*'''Don’t say “[[Dear Client]]”'''. Ever. Either have confidence in your client static data, and use a name — this shows you care enough about your client to be justified in considering them dear to you — or don’t, accept your clients to you are a passive herd of cattle there only to be milked, and don’t try to be ingratiating while you do it.
Frame your letter to appeal to your correspondents, so they are more likely to read it.
*'''Go easy on the disclaimers'''. Think first “what will my client think of ''me'' if I say that”, rather than “what if I get it wrong and my client sues me?” As the [[JC]]’s pithy maxim has it: usually, [[you only need airbags if you don’t steer straight]]. Concentrate on defensive driving, not crash mats. If you ''have'' to have a disclaimer — and I know, you ''will'' have to have one — keep it brief, to the point and put it at the end. If the first thing your client reads is “[[Please be advised]] we take no responsibility for this, we are only doing this because someone said we have to, so on your own head be it”, your client is going to think, “gee, what a douche”. Generally, that’s not how you want your client to be thinking now, is it?
 
Personalise it. don’t say “[[Dear Client]]” — don’t ''ever'' do that — but address it to an individual by name, and send it from an individual, by name. Yes, I know it is a mass mailshot to every client in the book. But we are in 2021, friends. It is not beyond the wit of technology, any more to ''use a freaking mail merge''. (you thought I was going to say “use neural networks to guess client names” didn’t you?). What’s stopping you? Oh, crappy client static data? ''Fix your damn client static data. If your salesguys aren’t keeping it up to date, ''they’re not doing their jobs''. Either have good client static data, and use it thereby demonstrating you care enough about your client to be justified in considering them “dear” to you — or don’t, accept your clients to you are a passive herd of cattle there only to be milked, and don’t try to be ingratiating while you do it.
 
''Don’t say “please be advised”''. Just don’t do it. These are your valuable clients, not truculent secondary school children plotting to burn down the staff room.
 
''Go easy on the disclaimers''. Think first “what will my client think of ''me'' if I say that”, rather than “what if I get it wrong and my client sues me?” As the [[JC]]’s pithy maxim has it: usually, [[you only need airbags if you don’t steer straight]]. Concentrate on defensive driving, not crash mats. If you ''have'' to have a disclaimer — and I know, you ''will'' have to have one — keep it brief, to the point and put it at the end. If the first thing your client reads is “[[Please be advised]] we take no responsibility for this, we are only doing this because someone said we have to, so on your own head be it”, your client is going to think, “gee, what a douche”. Generally, that’s not how you want your client to be thinking now, is it?

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