Data modernism

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Data modernism
/ˈdeɪtə ˈmɒdənɪzm/ (n.)
The belief that sufficiently powerful machines running sufficiently sophisticated algorithms over sufficiently massive quantities of unstructured data can, by themselves, solve the future.

A prelude to the great delamination.

There is a strand of modernist thinking that flows from Robert Moses, Le Corbusier, that there is an optimisable configuration for human interaction and it can be derived from a rigorously scientific, or at least mathematical, method: that the only obstacle to implementing it has been the lack of a sufficiently powerful machine to run the calculation.

The time is now close at hand, whereby the means is at our disposal. We now have the processing power to take massive amounts of “noise” and from it extrapolate a signal. We don’t necessarily understand how the algorithms extrapolate a signal; they just do — this inscrutability is part of the appeal of it: there is no “all-too-human” bias — but there is a belief which stretches from paid-up Randian anarcho-capitalists to certified latter-day socialists, that we can solve our problems with data.

Data modernism? Or post-modernism?

An initial objection: in James C. Scott’s classic account of high-modernism there is a top-down, beneficent, controlling human mind of some kind with a pre-existing theory of the game. That central intelligence has derived a theory from deterministic first principles; a sort of cogito ergo sum begets income tax and rice pudding begets a mechanised modernist way of life. The housing project, or five-year plan, or Ministry of Truth is an implementation of that pre-existing theory.

In “data modernism” the controlling human mind does a different job: it no longer needs a pre-existing theory of the game: it delegates — or, at any rate, yields — that responsibility to a more or less ineffable algorithm. the “controlling mind” need not know how, in the particular case, the algorithm works, how it gets to its conclusions, and is fixed with the conviction that, being the summed and filtered output of the collected wisdom of the crowd, the algorithm has a greater intelligence than any “single controlling” mind anyway.

High modernism — a type of top-down, controlling, conviction politics — thereby seems sufficiently different to “data modernism” — agnostic, open-minded, conditional, following the evidence rather than shaping it — that we shouldn’t use the same term for both. what I am calling data modernism is in more like postmodernism, or post-postmodernism.

Unstructured data as hubbub

Now data, as it comes, is an incoherent, imperfect, meaningless thing. It is the pre-cinema audience chat before the lights go down; a “hubbub” made up of millions of individual interactions, each of which has its own (possibly imperfect) meaning — but which aggregated taken as a whole have no particular meaning at all.

Now imagine being asked to take that audience hubbub and condense it to a single proposition: “what was this audience thinking?” But the interactions are unstructured, as between themselves random and disconnected. Obviously, there is no thread.

But this is what the algorithm is supposedly doing when it extracts signal from noise. Selectively, it filters, limit, compresses and amplifies on the presumption that there is a signal to fund among noise; that all the conversations in that hubbub do boil down to some common sentiment, and that those which don’t are no more than noise: that the hubbub is something like a de-tuned radio, or the white noise on the SETI data, buried within which are signals from pulsars, quasars and intelligent life.

But the hubbub is not like that. It can’t be reduced to prime factors. There is not a common signal. SETI is a bad metaphor: it tries to detect a single bilateral signal from a spectrum of other kinds of radiation that are not a signal, but are broadcast on the same frequency. With the human hubbub all there is is signal. It is just that all the signals conflict, or miss each other, or bear no relation to each other at all. There are a spectrum of unconnected communications and no real “signal”. We are not trying to isolate a single conversation out of all the other ones — that is the direct analogy — but trying to extract a an aggregated message that is not actually there, and to treat is as an emergent property of all those conversations. This is a different thing entirely.

There is no 2 from millions of unrelated conversations. The result is brown, warm and even: maximum entropy.

To make something out of nothing is to deliberately bias. It is to carve David out of a marble block. Bias creates meaning. There may be local meanings — maybe — based on local interactions and echo chambers but these are informal, incomplete, and impossible to delimit. But the machine nonetheless extracts one — spurious correlations or just some kind of frequency analysis pulls out some themes.

Now imagine feeding that single confabulated sentence back to all the theatre patrons to say “this is the issue which the theatre was debating. Now, which side were you on?”

It is natural human nature to read that against your personal situation and come to a view — as if reading a horoscope. Suddenly everyone in the cinema does have a view. They will invest in that conversation.

But the hubbub was just noise all along. None of the individual conversations had anything to do with each other. All had their own, independent meanings. They are immune to aggregation.

We say “we have unconscious biases and they inform our reactions”. Well, no shit.

So we tend to “extrapolate” central figures from random noise: economic growth. The intention behind expressed electoral preference. Average wages. The wage gap. Why the stock market went up. That the stock market went up: these are spectral figures. They are ghosts, gods, monsters and devils. They are no more real than religions, just because they are the product of “science” and “techne”.

We have, on occasion, some convenient proxies, but they are just proxies: for example, in an election, a manifesto. Without a manifesto, a binary vote for a single candidate in a local electorate (I am assuming FPP, but in honesty it isn’t wildly different for proportional represerntation) tells us nothing whatever about the individual motivation to vote as she did. A manifesto helps, by a process of deemery.

Did every Conservative voter read the party’s manifesto? Almost certainly, no. Did every Conservative voter who did read it subscribe to every line? Again, almost certainly no. Did anyone subscribe to every line in it? Perhaps, but by no means certainly. So, can we legitimately infer uniform support for the Conservatives’ manifesto from all who voted Conservative? No. We only do by dint of the political convention that those who vote for a party are deemed to support a manifesto (if one is published). But even that convention is a spectre. And where your vote is an issue-based referendum, there is not even a manifesto. Who knows why 33 million people voted for Brexit? Who could possibly presume to aggregate all those individual value judgments into a single guiding principle? There were 33 million reasons for voting leave. They tell us nothing except... leave.

But yet the delaminated Onworld — especially as it feeds back its simplified “signal” and thereby amplifies it — we draw our battle lines and attack based on these, invented, signals. We take them, and make them our own. We truck in archetypes of our own devising.

So, to take the issue du jour — fools rush in etc — how you feel about gender identity might depend on how you envisage the quintessential gender-fluid individual: if you see an exotic, beautiful, fragile, elfen, teenaged creature of beguiling androgyny you will see trans people as harmless, vulnerable and in need of all the protections society can offer. If your personal archetype is six-foot male self-identifying to compete in women's sport, or to access women's changing rooms, you will see trans people as predatory and dangerous.

The argument between people holding alternative visions will be fruitless.

Yet such patently ludicrous arguments animate the public squares in the Onworld.

Hence the delamination: the online world is a world of extruded ghoulish signals aggregated from the unfiltered noise of discourse. The offline world — can we call it the offworld? — is a world of bilateral conversations, one on one. A world of shades, nuance, detail, richness, complexity's and — for the most part — civility.

Feedback loopsand feeding that signal back into the memeplex, without necessarily surveilling it or taking anything out of it. So it would include machine learning, AI, etc

See also

• The cult of the average
• Great delamination
• High modernism